Our BSc Marketing covers the most up-to-date themes in the field of marketing, providing you with the necessary skills for a systematic approach to the marketing function, and its strategic role in business decision-making. We consider key themes such as: marketing strategy and planning; the use of marketing tools and techniques; business-to-business, services and consumer marketing; together with marketing communications, consumer behaviour, market research and international marketing. We also link with interrelated topics drawn from other disciplines such as entrepreneurship, innovation, finance, human resources and management.
Our courses are characterised by choice and flexibility. Studying at Essex is about discovering yourself, so your course combines compulsory ('core') and optional modules to ensure you gain key knowledge in the discipline while having as much freedom as possible to explore your own interests. Our modules change from year to year in response to new developments and innovation, but our module directory can show you which modules are available to our current students.
Because of our interdisciplinary approach, many of our courses offer a wide selection of available modules, often including options from departments other than your own. Your course content will therefore depend on your own unique interests, but the structure below gives an example of whats available to you.
Please note that module information on our Course Finder provides a guide to course content and is subject to review on an annual basis.
Universities in the United Kingdom use a centralized system of undergraduate application: University and College Admissions Service (UCAS). It is used by both domestic and international students. Students have to register on the UCAS website before applying to the university. They will find all the necessary information about the application process on this website. Some graduate courses also require registration on this website, but in most cases students have to apply directly to the university. Some universities also accept undergraduate application through Common App (the information about it could be found on universities' websites).
Both undergraduate and graduate students may receive three types of responses from the university. The first one, “unconditional offer” means that you already reached all requirements and may be admitted to the university. The second one, “conditional offer” makes your admission possible if you fulfill some criteria – for example, have good grades on final exams. The third one, “unsuccessful application” means that you, unfortunately, could not be admitted to the university of you choice.
All universities require personal statement, which should include the reasons to study in the UK and the information about personal and professional goals of the student and a transcript, which includes grades received in high school or in the previous university.
IELTS band : 6
To study at this university, you have to speak English. We advice you totake an IELTS test. More About IELTS
English language requirements for applicants whose first language is not English: IELTS 6.0 overall with minimum 5.5 in each component (or equivalent). Different requirements apply for second year entry.
No work experience is required.
"The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."
Bursary for UK students all subjects where the variable tuition fee rate is payable.
Alumni Bursary for UK Undergraduate students
* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than University of Essex.
For up-to-date information on funding opportunities at Essex, please visit: www.essex.ac.uk/studentfinance.